Webinar On-Demand

The Pro’s Playbook for Affiliate Payments

In the playbook of affiliate marketing, paying affiliates the right commission to motivate them to promote your brand is key. But any experienced affiliate marketer will tell you there’s much more to it than that!

Once you’ve recruited brand ambassadors, influencers and affiliates to your program, how do you keep them motivated and performing?

What types and structures of commissions are most successful?
What do highly effective affiliates require of brands in order to promote their products?
How can brands handle tax compliance?
Are there different rules for including international affiliates in your program?

Experts from Trolley (Payouts Platform), ZlataPR (Digital Agency) and Refersion (Affiliate Management Platform) guide merchants through the complex world of financial affiliate management in this webinar on-demand.

Meet our Panelists

Zlata Faerman

Founder and CEO

ZlataPR

With a professional career spanning nearly two decades, New Jersey-native Zlata Faerman is the face of ZlataPR. She brings extensive experience in brand marketing, public relations and affiliate marketing, and has a proven track record in strategic brand launches. Her portfolio includes PR outreach and coordination, email and social campaign development, editorial and content writing, as well as copy for product packaging and e-commerce logistics. At ZlataPR, she offers a specialized focus in public relations, multi-channel content writing, and consumer affiliate marketing services.

Erik Swanson

Director of Customer Success

Refersion

In the six years Erik has been with Refersion as Director of Customer Success, he’s helped tens of thousands of brands improve, optimize, and grow their affiliate and influencer programs. He brings a diverse background of business and marketing experience to offer advice, guidance, and data and optimization strategies to both Enterprise and SMB customers that are interested in achieving affiliate marketing success.

Pete Vatistas

Partnership Team Manager

Trolley

Navigating a diverse career path across the tech landscape, Pete Vatistas currently manages the Partnerships team at Trolley. With a solid foundation in customer success, Pete has spearheaded over 100 implementations of the Trolley platform in companies of all sizes around the globe. His dedication to solving complex problems has fueled his ability to cultivate partnerships and offer innovative solutions.

Regina Fischedick

Sr Partner Manager and
Panel Moderator

Refersion

Regina is the Sr. Partner Manager for Publishers at Refersion. She’s been in the affiliate marketing industry for over 10 years, having been on the publisher, agency, and network sides of the business. She’s very passionate about this industry and has been thrilled to see the explosive growth and evolution of this space. Originally from the Philippines, Regina is based in New York.

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